In preparation for the 2014 World Cup in Brazil, we worked with the Travelex North Americas marketing team to create the infographic below. The goal was to create a fun, Travelex branded image to educate soccer fans traveling to Brazil about currency exchange, food, drinks, and basic ways to spend/save money while there. Released to the global AP, we had fun following the exposure of the infographic design as it was used online and in print.
Below is the layout for a counter card, which is featured in Panama Airport retail locations for the duration of the World Cup. The goals of this card were to grab the attention of those traveling to Brazil and encourage currency exchange.